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Mobility software that keeps fleets moving

Mobility software that keeps fleets moving

Mobility software that keeps fleets moving

Rider apps, fleet and IoT platforms, operations tools and dealer analytics, from the team behind Spin’s micromobility platform and Hyundai’s dealer performance BI.

Rider apps, fleet and IoT platforms, operations tools and dealer analytics, from the team behind Spin’s micromobility platform and Hyundai’s dealer performance BI.

15 years

Shipping software

Real-time

IoT and telemetry

U.S. hours

Nearshore from Mexico

fleet check

$ make fleet-check

✓ telemetry: streaming

✓ commands: acknowledged

✓ offline queue: synced

✓ dealer report: refreshed

deploy

● rider app → released

● fleet ops → updated

Flow, the MagmaLabs mascot, riding an e-scooter

Fleet online

Your timezone

Spin micromobility rider app and e-scooters

Featured case study · Mobility

Spin: rider apps and IoT for a micromobility leader

Spin: rider apps and IoT for a micromobility leader

Spin: rider apps and IoT for a micromobility leader

Spin runs shared e-scooters and e-bikes in cities. We built the rider apps, the communication channels between the backend and the vehicles, and the backend services behind them, built to scale with the fleet.

Outcome

Rider apps and backend at scale

Scope

Mobile, web and IoT

Also

Vehicle communication channels

Read the Spin case →

Hyundai dealer performance dashboards

Case study · Automotive

Hyundai: a clearer view of dealer performance

Hyundai: a clearer view of dealer performance

Hyundai: a clearer view of dealer performance

We built business intelligence that gave Hyundai a clearer view of how its dealers perform and where each one can improve, bringing dealer and sales data into one place.

Outcome

Dealer performance BI

Scope

Data pipelines, dashboards

Service

Data & BI

Read the Hyundai case →

Why mobility is different

Where mobility software gets hard

Where mobility software gets hard

Where mobility software gets hard

Your software talks to hardware on the street, ops teams depend on it every shift and the data arrives from everywhere at once.

01

Hardware in the field

Vehicles lose signal and run low on battery, and still have to respond when a rider taps unlock.

02

Real-time at fleet scale

Location, battery and fault data from every vehicle, processed as it arrives instead of in a nightly batch.

03

Ops teams live in your tools

Chargers, mechanics and city teams need dispatch and maintenance apps that work on a phone, on the street.

04

Data from many sources

Dealers, OEM systems and vehicles all report in different shapes. Decisions need it in one place.

Mobility & automotive services

What we build for mobility and automotive

What we build for mobility and automotive

What we build for mobility and automotive

Apps, platforms and analytics for fleets, riders and dealers, backed by the same services we offer every client.

Apps

Most requested

Rider & driver apps

iOS and Android apps for booking, unlocking, paying and support, with maps and push notifications that hold up at peak demand.

iOS

Android

Maps

Payments

IoT

Fleet & IoT platforms

Backend and communication channels that send commands to vehicles and take in telemetry, with retries for devices that drop offline.

Telemetry

Commands

Geofencing

Operations

Fleet operations tools

Dispatch, charging, maintenance and rebalancing workflows for the teams who keep vehicles on the street.

Dispatch

Maintenance

Field apps

Analytics

Dealer & sales analytics

Pipelines and dashboards that show performance per dealer, region and model, and where to improve, as we built for Hyundai.

Dealer KPIs

Pipelines

Dashboards

Portals

Dealer & customer portals

Inventory, service booking and account portals for dealers and drivers, connected to the systems you already run.

Inventory

Service booking

Accounts

Modernization

Legacy platform modernization

Upgrade aging fleet or dealer systems in steps, with tests in place before anything changes.

Rails upgrades

Tests first

Data migration

Engagement models & pricing

Three ways to work with us

Three ways to work with us

Three ways to work with us

Published prices, so the first call is about your product, not our rates.

Most requested

Team Embed

From

$8,500

/ engineer / month

Senior engineers with mobility experience in your Slack, standups and repo, working your hours. Monthly, with 30 days notice. Start in 1 to 3 weeks.

Staff augmentation →

Scoped project

New platform, integration or feature

Fixed price

after scoping

A rider app, a fleet platform or a dealer dashboard delivered by our team, with scope and milestones agreed up front.

Describe your project →

Already built

Production Readiness Audit

$4,900

10 business days

Product built fast or with AI tools? A senior review of the code, device integrations and infrastructure for security, stability and scale gaps, with a priced plan.

See the audit →

Reliability & data

Built for the street, not the demo

Built for the street, not the demo

Built for the street, not the demo

01

Map vehicles and data

What each device sends, how often, and who can see rider and driver location.

02

Design for bad signal

Offline queues, retries and idempotent commands, so a dropped connection never leaves a vehicle stuck.

03

Protect location data

Encryption, role-based access and retention rules for location history, aligned with CCPA and GDPR.

04

Load test the fleet

Simulated peak demand and telemetry bursts before launch day, not during it.

05

Operate

Monitoring, alerts and on-call after launch, with the same engineers who built it.

What we build in

Commands

Idempotent, acknowledged

Telemetry

Streaming and buffered

Offline

Queues and retries

Location

Encrypted, retention rules

Payments

Tokenized, Stripe

Access

SSO and roles for ops teams

Data

Pipelines and dashboards

Monitoring

Alerts, Sentry, on-call

Success stories

Products we have built and supported

Products we have built and supported

Products we have built and supported

View all case studies

Minimal Audio case study

Fintech

Platform build

Rivur

Financial management for very large construction projects such as resorts and convention centers.

MUD\WTR

MUD\WTR

eCommerce

Staff augmentation

MUD\WTR

A wellness brand offering coffee alternatives. Our engineers joined their team through staff augmentation.

Rivur construction finance platform

Healthtech

HIPAA

Genoa

Customer-facing and backend platforms, integrations and legacy apps for a telepsychiatry provider.

From the engineers and leads we work with

Trust us as they have

Trust us as they have

Trust us as they have

“Having working more than 3 years with MagmaLabs I can say that they have outstanding engineers, they are smart, proficient, and reliable team members. I would hire them again without hesitation.”

Portrait of Perla Ruiz, Staff Software Engineer at Spin

Perla Ruiz

Staff Software Engineer · Spin

“MagmaLabs highly skilled engineers was able to understand our unique requirements and deliver a high-quality solution that meet our expectations.”

Portrait of Jabir Shaik, Engineering Lead at Genoa / Optum

Jabir Shaik

Engineering Lead · Genoa / Optum

“MagmaLabs’ team is very communicative, and the developer was extremely detail-oriented as he worked through the tasks.”

Portrait of Niva Singer, Director of Digital Product at MUD\WTR

Niva Singer

Director of Digital Product · MUD\WTR

FAQ

Mobility & automotive questions

Mobility & automotive questions

Mobility & automotive questions

Something else? Email hello@magmalabs.io.

Do you have mobility and automotive experience?

Yes. For Spin we built rider apps, IoT communication channels and backend services for a micromobility platform. For Hyundai we built business intelligence that gave a clearer view of dealer performance.

Can you integrate with our vehicles or IoT devices?

Yes. We build the backend and communication channels that send commands to vehicles and receive telemetry, with retries and offline handling for devices that lose signal. If your hardware has an API or SDK, we can integrate it.

How do you handle rider and driver location data?

Encrypted in transit and at rest, with access limited by role and retention rules that match your privacy policy and laws such as CCPA and GDPR.

Can you build dealer and sales analytics?

Yes. We connect dealer, sales and service data into pipelines and dashboards that show performance per dealer and where to improve, as we did for Hyundai.

Do you sign NDAs?

Yes. We sign an NDA on request, before we see your code or data.

Can your engineers join our team?

Yes. Through Team Embed, senior engineers join your Slack, standups and repo, work U.S. hours and follow your process. Monthly, with 30 days notice, starting in 1 to 3 weeks.

How much does mobility software development cost?

Engineers through Team Embed start at $8,500 per engineer per month. Scoped projects such as a rider app, a fleet platform or a dealer dashboard are quoted as a fixed price after scoping. If your product was built fast or with AI tools, the Production Readiness Audit is a fixed $4,900.

Trusted partners

Platforms we build on as an official partner.

Shopify Partners
Gorgias Partner
Solidus

Recognized by

Independent directories where clients review our work.

Clutch
GoodFirms
TopDevelopers
Sortlist
Flow, the MagmaLabs rocket mascot

Ready to build your mobility product?

Ready to build your mobility product?

Ready to build your mobility product?

Tell us what you are building and what it has to move: riders, vehicles or dealers. In 30 minutes you get an honest read on scope, timeline and cost from a senior engineer.

Nearshore, your timezone

/

You own the code

/

NDA on request